Content Strategy
Services
$1,750 per month
Two-month pacakge
Your content audit, strategy, and action plan rolled into a two-month package.
In month one, I’ll dive into your SEO performance, competitive landscape, brand positioning, and more to uncover what's working, what isn't, and what content will make your website more impactful.
In month two, I’ll build your initial content plan and take care of your foundational optimizations to ensure your website is performing and competing.
-
SEO Audit
See how your website content is currently performing, what keywords to target, what issues to fix on your pages, and more.
-
Competitor Audit & SWOT
See what content your competitors are creating and ranking for and where there are gaps in your strategy.
-
Audience Discovery
Get an ideal customer profile so you can better understand who your audience is and what they need.
-
Brand Messaging & Positioning
Determine the brand tone, voice, and key value props that you should be communicating to your audiences throughout your content.
-
Content Plan & Goals
See the content types and pillars you should focus on and get a measurable quarterly content plan to get you started.
-
Foundational Optimizations
Based on your content audit, I’ll fix the biggest SEO issues affecting your site and take care of the initial optimizations to increase performance (metadata, content tweaks, linking, and more).